Boero Yacht Coatings will be at METSTRADE 2026 from 17 to 19 November at RAI Amsterdam. The Gruppo Boero brand dedicated to professional coating systems for yachts and superyachts will present its new brand identity, redesigned packaging and flagship solutions at stand 07.100.
At the heart of this evolution is Crafting Performance, an approach that combines technical expertise, research and Italian craftsmanship. Built on more than fifty years of experience, the renewed identity is designed to strengthen brand recognition and communicate the quality, reliability and innovation behind its coating systems. New cans and redesigned labels will bring this visual language to the product range, alongside its gradual rollout across communication and marketing activities.
Among the solutions on display is CHALLENGERPRO, the high-gloss topcoat system developed to deliver a long-lasting, mirror-like finish. BoeroCoat UHB – Ultra High Build & Undercoat combines high-build filling capabilities with undercoat properties in a single solution for yacht construction and refit projects. It reduces the number of coats required compared with traditional systems, optimising application times and material consumption while contributing to an approximately 60% reduction in VOC emissions compared with a comparable standard product.
The stand will also feature the ongoing collaboration with Ferrari Hypersail. With the vessel’s painting process completed, the partnership demonstrates Boero Yacht Coatings’ expertise in optimising coating solutions to reduce weight and enhance performance.
Shipyards, applicators and industry professionals can meet the team to explore coating systems, from primers and undercoats to finishes and antifoulings, and discuss future collaboration opportunities.
METSTRADE 2026 | 17–19 November 2026 | RAI Amsterdam | Hall7, Stand 07.100
